- Email Marketing
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- SEO
- Consulting/Strategy
- Brand Design
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CCRG is a certified Further partner
CCRG is a senior living growth partner for multi-community operators who want to own their own pipeline. We help operators recover margin by reducing referral platform dependency and building owned pipeline, so move-ins come from channels operators control at a cost per move-in that protects NOI and RevPOR.
Senior living is all we do. Our work spans demand generation, AI Search, SEO, paid media, content, and conversion systems, measured by move-in data. We focus exclusively on multi-community portfolios where the economics of owned pipeline compound across communities.
Founded by Jerry Vinci and led by CEO Lanie Krugel, CCRG is US-based with a global team. The CCRG team produces From Leads to Leases, a podcast for senior living growth leaders.
We are a growth partner, not a vendor. Four years with zero client churn.
"Working with the CCR Growth team has been a great experience. The entire team is professional, responsive, and incredibly efficient. They don't just complete the work — they take the time to truly understand your goals and provide thoughtful, strategic suggestions. Their communication and follow-up are top-notch, ensuring every project exceeds expectations. If you're looking for a dedicated partner committed to helping your business grow, CCR Growth is the perfect choice."
Case studies
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